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The Prada Effect — model in a black Prada belted coat against polished concrete
The Prada Effect

The Prada Effect.

Architectural Minimalism — In Stock

Re-Nylon, polished black, the lines that quietly run the season. The Prada wardrobe is the answer for the woman who decided long ago what she wears.

The Manifesto

The shape is the statement. The colour is rarely required.

From the Palace of Roman edit.

Prada black belted coat in technical fabric
Chapter I — The Coat

Black, belted, exact.

The Prada coat reads from across the street — Re-Nylon, technical wool, sharp at the shoulder, drawn at the waist. A single object that finishes whatever it's worn over.

Prada Re-Nylon shoulder bag and leather tote on minimalist surface
Chapter II — The Bag

Nylon, triangle, repeat.

The hobo, the tote, the small shoulder — the Prada bag is the season's quiet uniform. Re-Nylon for the day, leather for the evening, both for the woman who knows.

Prada leather pumps and slip-on loafers in editorial styling
Chapter III — The Shoe

Pointed, polished, low-key.

A pointed leather pump, a slim loafer, a fabric espadrille for the resort. The Prada shoe is built for the way the woman walks — never for the way she's watched.

Prada — In Stock

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